
Product Release Video
A customer-facing video experience
Project Overview
I created a customer-facing video for Turnable, our student housing platform, designed to help users quickly become familiar with recent updates inspired by their feedback. To ensure accuracy and clarity, I collaborated cross-functionally with subject matter experts and stakeholders to gather all necessary information.
I led the creative process with my team, developing a storyboard and designing each visual asset in Canva. Since a sandbox environment wasn’t available, all assets were handbuilt mockups of the platform, providing realistic and engaging visuals for users to follow along with the updates.
The final video streamlined onboarding for customers, making it easier for them to adopt new features and enhancing overall user satisfaction.
Audience: Turnable Users
Responsibilities: Needs analysis, design, , storyboarding, asset development
Tools Used: Canva, Camtasia, Audiate, Vimeo

